ToolStack

Confluence vs Loom

Side-by-side comparison · Updated 2026-03-30

Our VerdictLoom wins overall

On G2 data, Loom comes out ahead (4.7 vs Confluence's 4.1). But Confluence wins on price — so read the breakdown before deciding.

Choose Confluence if…

Choose Confluence if your team focuses on product requirements documentation and team wiki and fits a startup, scaleup profile. Starting at $6.05/user/mo/user/mo with a free tier. Deep native integration with Jira makes it the de facto documentation tool for teams already using Atlassian — Jira issues embed seamlessly in pages

Choose Loom if…

Choose Loom if your team focuses on async standups and product walkthroughs and fits a freelancer, startup profile. Starting at $12.5/user/mo/user/mo with a free tier. Fastest way to communicate complex ideas asynchronously — record screen + camera in seconds with zero setup

Confluence
by Atlassian
4.1
out of 5 · 4k+ G2 reviews
Visit Confluence ↗
Loom
by Atlassian
4.7
out of 5 · 3k+ G2 reviews
Visit Loom ↗

Feature Comparison

FeatureConfluenceLoom
Category
documentation
async_video
G2 Score
4.1 / 5.0
4.7 / 5.0Better
G2 Reviews
3600
2600
Free Tier
Starting Price
$6.05/user/moBetter
$12.5/user/mo
Mobile App
AI Features
API Access
SSO / SAML
SOC 2
Learning Curve
moderate
easy
Platforms
web, mac, windows, ios, android
web, mac, windows, ios, android, chrome_extension

Pros & Cons

Confluence

Pros
✓ Deep native integration with Jira makes it the de facto documentation tool for teams already using Atlassian — Jira issues embed seamlessly in pages
✓ Extensive template library with 100+ templates for PRDs, meeting notes, retrospectives, decision logs, and more — accelerates team onboarding
✓ Real-time collaborative editing with inline comments, @mentions, and page watching enables asynchronous team communication at scale
✓ Powerful space and page tree organization allows structured knowledge bases that scale from small teams to thousands of users
Cons
✗ Search functionality is frequently criticized — finding content across large instances with thousands of pages is unreliable and slow
✗ Page editor, while improved with the new editor, still feels less fluid than Notion or modern wiki tools for rapid content creation
✗ Information architecture degrades over time — spaces and pages become disorganized without dedicated governance and regular content audits

Loom

Pros
✓ Fastest way to communicate complex ideas asynchronously — record screen + camera in seconds with zero setup
✓ Loom AI automatically generates titles, summaries, chapters, and action items, saving significant post-recording effort
✓ Extremely low learning curve — even non-technical stakeholders adopt it instantly, making it ideal for cross-functional PM communication
✓ Deep Atlassian ecosystem integration (Jira, Confluence) since acquisition, embedding videos directly in project documentation
Cons
✗ Free tier is heavily limited — 25 videos max and 5-minute duration cap forces early upgrade for active users
✗ Video editing capabilities are basic — trimming and stitching only, no advanced editing features compared to dedicated video tools
✗ No native project management features — purely a communication layer that must pair with other PM tools

Frequently Asked Questions

It depends on your needs. Confluence scores 4.1/5 on G2, while Loom scores 4.7/5. Confluence is better for product_requirements_documentation and team_wiki, while Loom excels at async_standups and product_walkthroughs.
Confluence starts at $6.05/user/mo per user/month with a free tier. Loom starts at $12.5/user/mo per user/month with a free tier.
Confluence supports 3,000 integrations, while Loom supports 100.
Full Confluence Review →Full Loom Review →
Data verified 2026-03-30. Some links may be affiliate links — see disclosure.